The year 2008 heralds even better, more exciting times for HINLIM. As we constantly strive to hone our expertise and focus on our main target segment – global young executives, we continue to streamline and enhance our products and services to ensure that their wants and needs stay our priority.

How are we doing that? HINLIM is introducing a wider range of furniture, as well as brand new furniture accessories to complement them. This year’s look generally emphasises modern, clean lines that are sure to become evergreen favourites; contemporary designs that stress on easy maintenance.

2008 is also about giving consumers what they want. Not only do we have a wider variety of furniture available, we are also strongly advocating the active participation of our discerning consumers in maximising their creativity and individuality. In other words, the 2008 collections are all about the consumers: they define their tastes, their choices, their trends.

To accommodate this, we have invested in a new, 200,000 sq ft, state-of-the-art warehouse and are enhancing our online capabilities to allow us to sell our furniture and accessories via the Internet directly to consumers as well, in addition to our existing online inventory system that allows both our customers and staff to receive up-to-date stock status round the clock.

To support our next phase of growth, HINLIM is also seeking reputable distributors throughout the world for long-term collaborations so that we are able to operate more efficiently to service our global customers. To achieve this, it is imperative that we build synergistic business relationships that will encourage a Win-Win-Win scenario.

On the other side of the coin, we are fully committed to helping our retail clients maximise their avenues by providing even greater marketing & sales support. Which is why we are extremely pleased to announce that we have increased our budget for participation in international furniture exhibitions by 50% to a whopping USD1.5 million for 2008. So look out for us at all major international expositions. We’ll also be happy to offer you a full range of marketing & sales support at these events